OnTargetTweet

Here’s a great article I found on enterprise tools for Twitter. There’s five total, with varied success rates (according to the author).

(Of course, we’d add OnTargetTweet to that list, bringing it up to six … and hopefully the blog author will consider doing just that!)

I especially agree with the author’s main point:

One of the most important requirements to grow a meaningful B2B Twitter follower list, is cadence… having a consistent/regular content flow.  Frequency is one key to driving followers, but it’s a frustrating aspect for many companies starting up a Twitter strategy.  One solution: multiple users tweeting from a single account where the collective blends into an orchestrated voice around a central focus.

OnTargetTweet allows for just that, but we give you a browser-based tool that lets employees “submit” a tweet for approval before it ever hits the service.

Speaking of OnTargetTweet … we’re still testing. Watch this space for more!

This entry was posted on Tuesday, September 8th, 2009 at 12:36 pm and is filed under Twitter, enterprise. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.