Archive for the 'Twitter' Category

Twitter’s New TOS – Ouch?

Thursday, September 17th, 2009

Marketing pros who use Twitter as a part of their mix have probably read the platform’s new Terms of Services. If they’re anything like me, they came away with a bit of a headache.
I also read the inevitable avalanche of press and blog coverage of the changes. The stories and posts ran the gamut from [...]

The Latest

Monday, September 14th, 2009

We’re in the final stages of development. But before we roll out OnTargetTweet, we’re adding some features that will make OTT even more of a must-have tool for any organization needing to keep their Twitter messages “on target” with their goals, policies, etc.
Then it’ll be beta time! We’ll announce via press release, go wide on [...]

Hashtags and Twitter Enterprise Tools

Wednesday, September 9th, 2009

As we here at OnTargetTweet head ever so closer to launching our beta, it occurs to us that there’s no hashtag (that we can find) for tweets regarding enterprise-strength tools for Twitter.
With that in mind, we’d like to suggest the following hashtag:
#twitent
At 11 characters, it’s not too long for a hashtag. Plus it really catches [...]

Twitter Business Team Tools

Tuesday, September 8th, 2009

Here’s a great article I found on enterprise tools for Twitter. There’s five total, with varied success rates (according to the author).
(Of course, we’d add OnTargetTweet to that list, bringing it up to six … and hopefully the blog author will consider doing just that!)
I especially agree with the author’s main point:
One of the most [...]

We’re Almost There

Monday, August 10th, 2009

We’re really coming along with the OnTargetTweet platform. The back-end processes are shaping up nicely.
We’ve found that some of the workflow that’s needed to complete the tweet-submission process is a bit more complicated that we first thought. Nothing that’s too out of our league — just complicated.
But we’re working through it all, and we expect [...]

Twitter and Compliance/Policy Issues

Wednesday, July 15th, 2009

OnTargetTweet partner Bob Woods just published a blog post on our new platform, and how we see ourselves working in this post-Twitter world of marketing, communications and two-way interaction with customers and clients.
It also goes into the three main areas where we see our platform being of assistance to organizations out there. For a good [...]

Our New Video

Thursday, July 2nd, 2009

Before it even hits our front page (because there’s some tech kung fu we need to do before we can put it there) … it’s version 1.0 of our promotional video:

We have small, yet big plans for version 2.0 of this video. And as promised, it’ll be viral-able (if that wasn’t a word before, it [...]